- Blog posts
- Author – List your name as the post author, even if it’s your website. You want to make it very clear to new visitors that you are the one writing.
- Share links – Make it easy for people to share your blog posts through social media.
- Comments – I recommend starting out by opening comments. You may have problems with people being trolls, but I find for most authors this isn’t an issue. You can always block people or close comments later if it becomes a problem.
- Sidebar – Most blogs have a sidebar and it’s a great place to pull new visitors deeper into the site. Don’t overload it though with word clouds and other miscellanea.
- Email subscription box
- Headshot and short bio
- Latest book
- Popular posts
